题目 04 范文
Subject: Initial Advertising Campaign Plan
Dear Ms. Thompson,
I have completed the initial plan for your clothing company’s new advertising campaign. The main idea is to show real customers wearing the clothes in common situations, such as at work, at school, and during a weekend outing. Each short online video would focus on comfort, simple style, and reasonable prices.
I believe this idea will be effective because customers can easily imagine using the products in their own lives. Using real people instead of professional models may also make the brand feel friendly and honest. The short videos would be easy to share on social media.
Could you please review the plan and share your feedback? I would especially welcome suggestions about the target age group and visual style.
Best regards,
Marketing Team Member
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